Utilizing design thinking / UX as a framework, Tatjana repurposed this structure to create live events and workshops. She initiated, co-produced and co-facilitated various women’s conferences, monthly events, meetups, and networks. These events fostered women’s leadership and entrepreneurial skill-development. She created and moderarted workshops, catering to entrepreneurs, business owners, and start-ups. Tatjana’s ability to align sponsors with the event’s vision, allowed her to bring in the funding needed.