Caldera Care aimed to restore the reputation of their newly acquired nursing homes and rebuild community trust by renovating the homes, training staff, and ensuring high-quality care. Tatjana was brought on to rebrand all 18 facilities, developing a cohesive identity system with each featuring its unique icon and color scheme. The new brands embody professionalism, commitment, & resilience, with contemporary, minimal, & bold logos inspired by the unique surroundings of each facility.